Our brand

Life is rarely a straight line. Twists and turns occur in our relationships, our careers, our organisations, our finances, and our health.

There are turning points we expect, like flying the nest or building our nest egg, building up our careers, our companies and our capital. We can see these moments coming, but they still create uncertainty and require planning, resources, investment and confidence.

Then there are the other life corners – the plot twists and sharp turns that come out of nowhere. Studying one thing, only to become something completely different. Moving halfway around the world for a job. Staying there because you fell in love.

No one knows exactly what the future holds, but at HSBC, we’ve been around nearly every conceivable corner, in every corner of the globe. And if we haven’t, we can connect you with someone who has. That’s the true power of our international networks – opening up a world of opportunity.

Our flagship partnership platforms

Abu Dhabi HSBC Championship

The Abu Dhabi HSBC Championship is the first event of the DP World Tour Play-offs, a new two-event golf series also incorporating the season-ending DP World Tour Championship, Dubai, where the Race to Dubai champion will be crowned.

Art Abu Dhabi

HSBC is proud to be Art Abu Dhabi’s first global partner. This will provide exclusive experiences for our HSBC clients through diverse engagement programs including panel discussions, performances, VIP dinners and more.

Dubai Rugby 7s

The biggest mass-participation sports festival in the Middle East just got bigger. With a 52-year history of hosting the world’s most unique Rugby Sevens tournament, we are proud to host tournaments for five different sports at the festival too.

 

Behind the Hex


Read the transcript (1-page PDF 98KB)

Welcome to Behind the Hex, our new series which features employees reflecting on the different aspects of HSBC. In this episode, to celebrate Emirati Women’s Day, we capture the essence of artistry and empowerment where every stroke of a brush brings a unique touch to a masterpiece, just as each woman’s voice, talent and strength add depth to the canvas of our nation. Watch as we dive into the artistry of individuality and the power of unity through the inspiring stories of Emirati artist Nujoom Alghanem and our colleague Samah Al Obaidli, Senior Vice President, Coverage, Government of Dubai.

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